The bottom line is that companies that use design strategically grow faster and have higher margins than their competitors.
~Harvard Business Review
Your website is one of the most important investments your business will ever make.
In advertising, few executives ever consider that their advertisements may actually be reducing their company’s sales, and yet this is not an uncommon occurrence. The same holds true for your website. First impressions are 94 percent design related, and people will make a snap judgement about your entire business in a fraction of a second based on how your website makes them feel.
Making a good first impression should be a high-priority goal for every business in order to make the sales process an easier, smoother process. Carefully planned, professional website design will help you accomplish this by building trust, credibility and confidence in your brand and company.
Does your website look and feel modern and up-to-date? Does your typography add credibility to your sales content or does it instead make it less believable? Does your website work flawlessly across all platforms and devices? Is it intuitively simple and easy to use?
If you’re investing in Pay Per Click (PPC) advertising or Search Engine Optimisation (SEO) and you’re driving traffic to your website you could be losing thousands of dollars every month if your website isn’t designed correctly. Even small tweaks (the right small tweaks) can move mountains.
Building a website that will generate new business requires careful planning and expert knowledge. Our service is specifically designed for businesses that take their advertising and marketing very seriously. You wouldn’t hire an amateur to produce a television advertisement for your business. The same should be true for your website.
A Strategic Approach for Website Design ROI
Lead generation is most likely your primary goal, however, there’s a lot more that you can accomplish with the right web design. Our goal for your business extends far further than lead generation, and we work hard to ensure that your website also: –
- Generates a high level of trust and consumer confidence in your company
- Positions you as more trustworthy and credible than your competitors
- Positions you as an expert within your industry/marketplace
- Combats the increasing costs of advertising by increasing your conversion rates
Your website has the ability to do the work of an entire sales team and is capable of selling your products/services to thousands of prospects at the very same time. It also acts as your virtual shop window and reception area, as well as a company tour guide.
Today, your website is either one of your greatest assets, or greatest hindrances. We’ll ensure it becomes the former.
Get in Touch
We work with companies to build new websites and redesign existing ones. We tailor each individual project to specifically to help you accomplish your primary goal, and we’ll also present options for extra opportunities that you may be missing out on. For a quote or more information, please fill out the short contact form below and we will get back to you ASAP.